Made in Japan · created by Rie Sato · exclusive to Zillabeau in the U.S.
CLETO
The hottest magnetic gel brand in the world, and Zillabeau’s best‑selling brand of 2026. Created by Japanese nail artist Rie Sato: cosmetic‑grade formulas, 140 magnetic shades, and a color chart pros reorder from by number.
- Japan
- Cosmetic-grade manufacturing
- #1
- Zillabeau’s best-selling brand, 2026
- 140
- Magnetic shades, bottled and potted
- Rie Sato
- Created by the Japanese nail artist · @___riesato___
01 · Magnetic
The magnetic gel the world is copying.
Designed by nail artist Rie Sato for her own table, Cleto’s magnetic pigments move further and settle sharper than anything else on the market, which is why the cat‑eye and chrome looks trending on every feed trace back to a Cleto bottle. Chrome Mag, Color Mag, Lamp Mag, Soar and méru each cover a different flash, from mirror to velvet.
02 · The range
Magnetic first. Then everything a Japanese salon needs.
Beyond magnetic, Cleto runs a potted syrup and color line for the Japanese one‑color manicure, Bene Series cream colors in bottles, Powder Ink and Plump Lamé for art, and its own lamps, builders and magnets. Every shade is numbered, so the color chart is the catalog.
03 · Our standard
Made in Japan, to cosmetic standards.
Cleto is manufactured in Japan under the same safety testing skincare has to pass. With Leafgel Premium it is one of the two Japanese brands exclusive to Zillabeau in the U.S., used by America’s top salons for years.
Shop the range